PRODUCT & BRAND DESIGN
2020 EMPIRE

GIRO FOOTWEAR

Industrial Designer / Footwear & Softgoods
November 2016 - Present
Santa Cruz, CA

Bringing multi-category experience and expertise to modernize the design, materials, construction, colors, and style of the Giro footwear portfolio.

First responsibilities after coming on board in late 2016 included some heavy development work on Giro’s relaunch of its flat pedal and downhill categories that nearly amounted to complete redesigns of the uppers, midsoles, and outsoles.

Further work focused heavily on modernizing the footwear line’s colors, construction, and style will be released soon…